How To Create A Pitch Deck For Investors by Blurr Co-Founder Sam Marley
How To Create A Pitch Deck For Investors by Blurr Co-Founder Sam Marley
Blurr Photo Sharing App Co-Founder Sam Marley:
“…And he’s like ‘Why isn’t your pitch exactly that? Why are you starting with the problem when the biggest part of the company is that you three are best mates from all over the world.”
One of the biggest pieces of advice that if you Google ‘Startup Pitch Decks’ you’ll get, and initially how our’s was. I’m not going to lie was…okay, you tell the problem. You tell the solution. You tell the market size. You tell the competitors. Then you go revenue and essentially the standard 8-page deck which is what we initially had and one day…it was actually when we were preparing for the Boston Harbor (Angels), that may have been a little bit before this? Yeah I think it was before this…we sat with a person that we met through the school (like an advisor almost). And we’re going through this pitch and we’re kind of practicing and it didn’t really feel right. He’s like “Stop…Stop…Stop!” He’s like “Forget the PowerPoint. Alright…5 minutes tell me about Blurr.”
Us three [of the four Blurr co-founders Sam Marley, Daniel Korman and Daniel Arvidsson] just started talking about our story and why we started the company and what the product does and where it’s going and all that. And he’s like “Why isn’t your pitch exactly that? Why are you starting with the problem when the biggest part of the company is the fact that you three are best mates from all over the world and you met at college having the most unbelievable and that’s why you started the company, not because of some problem. Obviously that problem’s integrated but the fact that you tell your story through a narrative is how your pitch should go. Not the standard Eight pages, problem, solution because people see that all the time.
And again, going back to the fact that we are young and different essentially, that’s not what’s going to get an investor to take notice. We send across an eight-page deck and it goes problem, solution, market, all this sh*t. An investor is going to be like “Whatever?”
So at that point we were like Alright, let’s talk for ten minutes, see what comes out. That’s are pitch deck. And then let’s turn that into slides. That’s essentially how our pitch still goes to this day. We tell our story through our narrative, you know? That’s how we pitch all the time. It’s like, this is who we are, this is why we started the company, this is what it does, this is why it matters, this is where it’s going, this is why it matters even more, now give us money [laughs].
What advice do you have with pitch decks? Any tips you can share?
Photo-sharing app Blurr is a remarkable way to give people instant access to every memorable photo taken around them.
Wise Heroes had the honor of catching up with these three amazing co-founders on what the app does, why they feel motivated on a daily basis and pitching their idea/product to investors.
Here are the first few videos in a series of many from the Blurr co-founders Daniel Arvidsson, Daniel Korman & Sam Marley, shot in Silicon Beach (LA).
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